Digital assortment optimization.
Not every product deserves spend. Not every product deserves attention. The first scaling decision is which assortment to build the business on.
What it does
We look at the assortment through the lens of margin, demand and strategic value, and identify what should be scaled, what should be maintained, and what should be reduced.
The result is a sharper, more profitable foundation for everything you do downstream.
Where it starts
Cut Waste is the starting point. It shows where growth is leaking, and what should not be scaled.
Other capabilities